For the English version, please scroll down.
積極搭建人脈對職業(yè)發(fā)展至關(guān)重要。很多人聽到“搭建人脈”這個詞都會不寒而栗，不自覺地聯(lián)想到窘迫、尷尬的社交場合，覺得這是在“推銷”自己。
然而，盡管搭建人脈聽上去有些令人生厭，但隨時間推移，它的確能為你建立起長期的人際關(guān)系和良好聲譽。這需要你去認識和了解你可以幫助的人，相應(yīng)地，這些人以后也可能會幫到你。良好的人脈建立在信任與支持的基礎(chǔ)之上，可以在平庸與非凡的職業(yè)生涯之間拉開差距。
我的人脈中會有哪些人？
你的人脈中包含形形色色的人，如朋友、家人、同事以及你所在的群體的成員，其中包括體育團隊、社會和興趣小組、專業(yè)協(xié)會、宗教團體、校友組織和數(shù)字網(wǎng)絡(luò)聯(lián)系人（例如領(lǐng)英和微信）
如果你擅長搭建人脈，就不要讓自己看上去像是在利用這些人脈鞏固你的事業(yè)。相反，你應(yīng)該與和自己志趣相投或興趣互補的人建立穩(wěn)固的關(guān)系，同時將“自我成長”和“互利互惠”的觀念牢記于心。
以下是搭建人脈的五大益處：
1. 加強人際關(guān)系
搭建人脈要彼此分享，而不是一味索取。要建立互信，幫助彼此達成目標。經(jīng)常與你的聯(lián)系人接觸，找機會幫助他們，這樣可以鞏固你們的關(guān)系。
為此，你可以為聯(lián)系人推薦職位，發(fā)送與其興趣和職業(yè)相關(guān)的文章，引見兩位聯(lián)系人相互認識，以及在他們達到職業(yè)生涯中的里程碑或是找到了新工作時，通過領(lǐng)英，予以祝賀。
這樣做，就等于是播下了互惠的種子，讓你在需要幫助以完成目標時而獲得一臂之力。
2. 新點子
你的人脈可以為你帶來源源不斷的新視角和好點子，幫助你在工作中取得更好的表現(xiàn)。交換關(guān)于挑戰(zhàn)、經(jīng)歷和目標方面的信息是搭建人脈的一大關(guān)鍵優(yōu)勢，因為這能讓你獲得原本無法想到的新見解。
別人向自己尋求幫助可遠不是什么麻煩事，相反大多數(shù)人喜歡這樣，因為這讓他們感覺受寵若驚，感覺自己有價值。如果你正在為某個決定、困難或新方向而糾結(jié)，不妨約出你信賴的前同事、導(dǎo)師、老師或朋友一起喝杯咖啡，這對你們雙方都有好處，因為以后他們?nèi)羰怯龅嚼щy，也同樣會想起你。
為別人提供有用的點子，相應(yīng)地也能為你樹立起“創(chuàng)新思想者”的良好聲譽。
3. 提升形象
讓自己變得出類拔萃、引人矚目也是搭建人脈的一大優(yōu)勢，這對你構(gòu)建職業(yè)生涯至關(guān)重要。經(jīng)常參加專業(yè)與社交活動可助你提高知名度。
通過仔細傾聽、跟進對話、牢記姓名、提供信息和專業(yè)知識，為其他活動參與者創(chuàng)造價值。你可以通過為有需要的人提供有用信息和建議，幫助你在同行中樹立起博學(xué)、可靠和有用的形象。提升你在業(yè)內(nèi)的形象也會助你在招聘者面前脫穎而出，他們求賢若渴，更可能會向你發(fā)出職位邀請。
4. 獲得機遇
發(fā)展更多聯(lián)系人可以為你廣開門路，讓你在業(yè)務(wù)拓展、職業(yè)晉升、個人進步或獲得新知識方面迎來新的機遇。積極搭建人脈可以讓你在機會來臨時（如出現(xiàn)職位空缺）第一個被想到，讓你更有可能獲得引薦，接觸相關(guān)人員，甚至是獲得舉薦。
別忘了，很多工作崗位并不會公布出來，隨著職業(yè)的發(fā)展尤為如此，所以你要成為人脈中受認可的人，這很關(guān)鍵，它能助你獲得原本無法獲得的機遇。
5. 新信息
搭建人脈能夠讓你有絕佳的機會去交換最佳實踐信息，了解同行業(yè)務(wù)技巧以及實時掌握最新行業(yè)發(fā)展情況。通過見多識廣、相互連通的聯(lián)系人組成的廣泛人脈可以讓你有機會獲得更多新的、有價值的信息。
有機會收集新信息也是人脈的一大益處，但這經(jīng)常遭到忽視，因為這個優(yōu)勢并不明顯，但它同樣會為升職和職業(yè)發(fā)展助力。
最好是向你的聯(lián)系人詢問職業(yè)發(fā)展和專業(yè)技能相關(guān)的問題，但是也要密切關(guān)注你的聯(lián)系人在領(lǐng)英上分享的文章類型，別忘記進行點評，讓其知曉你已閱讀過這些文章。不要小瞧其他行業(yè)人士的見解，他們可能為你帶來看問題的新視角，而且是你從未考慮過的視角。
盡管有些時候人們認為搭建人脈是一種自私自利的活動，但其實更多的是互利互惠，而且這也讓彼此有機會在一起學(xué)習(xí)、成長和傳授知識。擁有廣泛而健康的人脈可以讓你的職業(yè)生涯獲得更高成就，發(fā)展更好，機會也更多。
我們無法斷言人脈會在什么時候、以什么樣的方式創(chuàng)造機遇。這是一個長期的過程，絕不是短時間內(nèi)的爆發(fā)。即便如此，現(xiàn)在開始搭建人脈，還為時未晚。
正在尋找更多途徑來提升你的職業(yè)生涯？請點擊閱讀原文查看更多我們的職業(yè)建議。
Active networking is vital to career growth. Many shudder when they hear the term networking, associating it with awkwardness, cheesy events and the idea of ‘selling’ yourself.
However, despite its off-putting connotations, networking is actually about building long-term relationships and a good reputation over time. It involves meeting and getting to know people who you can assist, and who can potentially help you in return. Good networking has a basis of trust and support – and can mean the difference between a mediocre career and a phenomenal one.
Who’s in my network?
Your network includes everyone from friends and family to work colleagues and members of groups to which you might belong – sporting teams, social and interest-based groups, professional associations, religious communities, alumni organisations, and digital networks, such as on LinkedIn or Twitter.
If you network well, it shouldn’t feel like you’re using these networks to further your career. Rather, you should be building strong relationships with people of similar or complementary interests, with both self-growth and mutual benefits in mind.
Here are five of the key perks of networking:
1. Strengthening relationships
Networking is about sharing, not taking. It is about forming trust and helping one another towards goals. Regularly engaging with your contacts and finding opportunities to assist them helps to strengthen the relationship.
This can be done by referring contacts for roles that you hear about, forwarding articles relevant to their interests or career, arranging introductions with mutual contacts and simply congratulating your networks via LinkedIn when they reach a career milestone or get a new job.
By doing this, you sow the seeds for reciprocal assistance when you need help to achieve your goals.
2. Fresh ideas
Your network can be an excellent source of new perspectives and ideas to help you in your role. Exchanging information on challenges, experiences and goals is a key benefit of networking because it allows you to gain new insights that you may not have otherwise thought of.
Far from it being a nuisance, most people love being asked for help – it’s flattering and makes them feel useful. If you’re struggling with a decision, challenge or new direction, calling up a trusted former colleague, mentor, teacher or friend to organise a coffee can be beneficial to both of you, as they will in turn think of you when next they have a challenge.
Offering helpful ideas in return is an excellent way to build your reputation as an innovative thinker.
3. Raised profile
Being visible and getting noticed is a benefit of networking that’s essential in career building. Regularly attending professional and social events will help make your face known.
Create value for other attendees by listening carefully, following up on conversations, remembering names, and offering your knowledge and expertise.
You can then help to build your reputation as being a knowledgeable, reliable and supportive member of your profession by offering useful information or tips to people who need it.
Raising your profile within professional circles will also help you stand out to recruiters, who are always on the lookout for strong talent and who may be more likely to approach you with offers.
4. Access to opportunities
Expanding your contacts can open doors to new opportunities for business, career advancement, personal growth, or simply new knowledge. Active networking helps to keep you top of mind when opportunities such as job openings arise and increases your likelihood of receiving introductions to potentially relevant people or even a referral.
Don’t forget that many jobs don’t even get advertised – particularly as your career advances – so being a recognised part of networks is a key way to gain access to opportunities that you might not have otherwise.
5. New information
Networking is a great opportunity to exchange best practice knowledge, learn about the business techniques of your peers and stay abreast of the latest industry developments. A wide network of informed, interconnected contacts means broader access to new and valuable information.
The opportunity to gather new information is an often-overlooked benefit of networking, as it’s not the most obvious one, but it also offers career progression and development.
It’s a good idea to actively ask your contacts about developments and techniques, but also to keep an eye on what kinds of articles your contacts are sharing on LinkedIn – don’t forget to comment to let them know that you’ve appreciated the piece. And don’t discount the insights of people from other industries – they may be able to offer new angles you hadn’t previously considered.
While networking is sometimes considered a self-serving activity, it’s far more about mutual benefit and the opportunity to learn, grow and teach. Having a large and healthy network can lead to strong career fulfilment as well as progression and opportunities.
It’s impossible to tell when or how a strong network might create an opportunity – it’s a long-term project rather than a short burst – but it’s never too late to start cultivating one.
Looking for more ways to enhance your career? Click read more to view our career advice section.
聯(lián)系客服
